Brief description
French AdTech company specialized in mobile app user retargeting and re-engagement
Activity
Digital Marketing / Adtech
Type of operation
Buy-out
Minority Stake
Investment date
July 2025
Divestment date
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Adikteev, founded in 2012 and headquartered in Paris, is a technology platform specialized in retargeting and re-engagement for mobile applications, primarily in the gaming segment. It serves clients seeking to maximize user retention, reactivate inactive users, and increase revenue per user.
The company operates offices in Paris, New York, and San Francisco, covering EMEA from Paris and the North American market from the U.S.
Its mission is to help app developers maximize user lifetime value (LTV) and optimize the return on their advertising investment.
Its mission is to help app developers maximize user lifetime value (LTV) and optimize the return on their advertising investment.
